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Apple CEO Tim Cook speaks about the new iPhone 7 during the Apple launch event at the Bill Graham Civic Auditorium in San Francisco, California. Monica Davey/AAP

Apple is losing the innovation game, it can’t trap users anymore

The Apple business model is failing. Its ability to keep customers confined to the company's ecosystem cannot be sustained because of the rise of apps and other online platforms.
A still from the Australian Communications and Media Authority’s award-winning Be Deadly Online campaign. ACMAcybersmart/YouTube

Well-connected Indigenous kids keen to tap new ways to save lives

Tony Abbott is spending this week in North-East Arnhem Land, part of his long-held hope “to be not just the Prime Minister but the Prime Minister for Aboriginal Affairs”. We asked our experts: what stories…
Advergames on mobile phones allow advertisers to directly target young children with games that promote unhealthy food. Toca Boca/flickr

Advergames play with nutrition by making fast food rewarding

Advergaming is a relatively recent approach to advertising that overcomes many of the limitations of traditional advertising. But advergames are increasingly being used by fast food companies to target…

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