Sports media has typically operated under a ‘one and done’ model: focus on women’s sports during high-profile events, before returning to routine coverage of men.
Academic rigour, journalistic flair
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Filling out brackets for the NCAA men’s and women’s basketball tournaments allows a president to be just a regular Joe. Including Joe Biden.
ESPN commentators avoided speculation and struck a compassionate tone.
The hyper-competitiveness of Michael Jordan may work on the basketball court, but the win-at-all-cost American culture that Jordan represents is not what’s needed to end the coronavirus pandemic.
Media giants like ESPN may have thought that eSports was a fad but not anymore. Revenue from eSports video games are set to take over traditional sports leagues.
In sports media – as in sports – no one is invincible.
Two ESPN NFL reporters ordered in on New Year’s Eve. They just didn’t tell anyone they’d been paid to do so.
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