Articles on Pokemon Go

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Apple CEO Tim Cook speaks about the new iPhone 7 during the Apple launch event at the Bill Graham Civic Auditorium in San Francisco, California. Monica Davey/AAP

Apple is losing the innovation game, it can’t trap users anymore

The Apple business model is failing. Its ability to keep customers confined to the company's ecosystem cannot be sustained because of the rise of apps and other online platforms.
Games like Pokémon GO cleverly exploit our psychology in the way they dole our rewards to keep players hooked. Shutterstock

The power of rewards and why we seek them out

The Pokemon GO craze has tapped in to our desire to seek out rewards. But there different types of rewards in life, each designed to capture our attention, even train our behaviour.
Nature conservationists should be asking if chasing Pokémon creatures means anything for species in the real world. Shutterstock

Why nature conservationists should be worried about ‘Pokémon Go’

‘Pokémon Go’ has the ability to make people wander around nature looking for fantasy creatures – but will this translate into people exploring real-life nature?
Pokemon Go demonstrates how graffiti has grown into a new form of social media. Koppenbadger/flickr

For lovers of graffiti, Pokémon Go is old hat

Graffiti and street art are not just a backdrop in Pokémon Go but also a template for how to navigate urban space. Indeed lovers of street art have long played their own kind of multi-player game, with sites and rewards hidden across the city.
Pokemon Go puts virtual characters in the real world – which is just part of its appeal. Dalton White/YouTube

Why Pokemon Go became an instant phenomenon

What research into game play and human interaction can tell us about why the newest mobile game craze is attracting so many different people to play.
Chris, Tim, Lachlan and Emma travelled to the University of Queensland’s Great Court to play Pokemon Go. Daniel Angus

Pokemon GO gets people out and about, and that’s a good thing

The Pokemon GO craze has transformed a generation of gamers who admit they would otherwise be inside watching TV, surfing the internet, or playing console games.

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