Will you buy the new iPhone straight away?
Or do you buy your smartphone based on its cost-benefits? Either way Apple might be using your own psychology against you.
Governments gently cajoling people towards better life choices is only one side of the nudge theory.
Government initiatives to prod people to make better decisions got a lot of attention after Richard Thaler won a Nobel in economics for his working on nudging.
People aren't the perfectly rational, number-crunching risk-takers that traditional theory suggests. Research shows a whole variety of factors feed into risk-taking.
His work on behavioural economics helps us better understand why people make bad financial decisions.
The success of the plastic bag ban announced by Australia's big two supermarkets will hinge on whether they can persuade customers to change an engrained behaviour - without annoying them.
Behavioural economics is severely limited in its approach to inequality. Fortunately, other psychological approaches are better suited.
Business Briefing: the science of business decision making.
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Research shows paying people more can actually lead to worse decisions. Getting the best results from executives requires understanding our complex motivations
Online ratings and reviews may seem like a good way to see what other consumers think of a product but they can be to simplistic and misleading, research shows.
Economists struggle to agree on when and where housing bubbles occur, but bubbles all have similar characterisitics.
This episode explores how one person's waste can be another's treasure. We talk to scientists trying to eke something useful out of big piles of rubbish and discuss making the economy more circular.
Bank customers usually stay with their bank despite scandals in the sector, however new tech that gives consumers more information might help them switch.
History shows us that narratives play an important role in market behaviour. But new research shows that all it takes is a simple story that matches our preconceived notions.
Ridiculed and ignored in 2016, what can the 'dismal science' offer us now?
Nobel Prize winner Thomas Schelling will be recognised for his little-known comments that sparked behavioural economics.
As Election Day approaches, candidates in races across the country will be doing everything they can to get out the vote – including turning to behavioral science.
The thousands of Wells Fargo low-wage employees who defrauded customers likely knew how it felt to face unfair overdraft fees or a deteriorating credit rating. So why did they do it?
It turns out most of us under-report how many calories we consume – but it's not entirely our fault.
Educating people about the dangers of sugary drinks has little impact on their consumption and taxing them is unpopular. Luckily, there is a third way.
Just what does the government think you will do with the changes to tax, extra money or cuts in the federal budget?