Women are more willing to take risks and innovate than the stereotype suggests, but even more would likely go into business via franchising if they knew about all the start-up support they can get.
Academic rigour, journalistic flair
Articles on franchisors
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Two well-known franchises have come under fire this week for problems when reporting their business results. We answer four questions about the business model and why these scandals are reoccuring.
There are some hallmark problems within franchising in Australia and internationally and not all are within the franchisor’s or franchisees’ control to fix.
Mitre 10 franchisees are calling for an end to company-owned stores, but they benefit from them too.
Top contributors
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Professor, Business School, UNSW Sydney
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Associate Professor of Marketing, University of Southern Queensland
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Lecturer, Griffith University
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Professor and Director, Franchising Centre, Griffith University
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Lecturer- Franchising and Marketing, Griffith University
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Professor and Head, Department of Marketing, Griffith University
