A classic example of successful issue management is the NRA’s actions in the wake of the Las Vegas shooting.
In the wake of the Vegas shooting, the NRA has turned the public's attention away from the core issue of banning guns by using a business strategy called issue management.
A U.S. soldier fires a Colt M16 in Vietnam in 1967.
While advocates of gun control may feel powerless in the wake of mass shootings like the one in Las Vegas, the history of government support for the industry shows Americans have more sway than they think.
Handgun in a holster, baby in a stroller at the 2016 NRA convention in Louisville, Kentucky.
AP Photo/Mark Humphrey
Mass shootings like the one at a GOP baseball game are more common in the US than in other industrialized nations. And they are getting more frequent and more deadly.
Would Americans prefer smart guns to traditional guns?
American attitudes toward smart guns are complex and do not necessarily follow the patterns we might expect.
Donald Trump addresses members of the National Rifle Association.
REUTERS/John Sommers II
The candidate endorsed by the NRA this year wasn't always so pro-gun. A sociologist and physician explains how Trump's position on guns could play out if he were to win in November.
A protest outside the National Shooting Sports Foundation in Newtown, Connecticut, March 28 2013.
Thanks to a funding ban passed two years ago, the CDC and other federal groups that study health have been avoiding gun violence research.
Metro Shooting Supplies employee Chris Cox speaks to a customer about the purchase of a 9mm handgun in Bridgeton, Missouri, November 13 2014.
Research on background checks for gun purchases suggests there is an increase in gun acquisition a few months after a mass shooting happens.
Guns don’t stop gun violence.
Other 'advanced nations' make it far harder for someone like the Charleston killer to get his hands on a Glock semiautomatic handgun or any other kind of firearm.