Feel like something will be easy to remember? Your prediction may be influenced by how clearly the information was presented in the first place.
Both psychologists and neuroscientists are interested in how working memory holds on to items over brief intervals – and are investigating from different angles.
Tinkering with the brain's electrical field shows tantalizing promise for boosting memory, but it doesn't always work. A new study offers one reason why.
Some considerable damage has been done to the Ford brand as a result of the Kuga fires but Ford South Africa can still make amends.
The behavior of Ford South Africa around the fires that have engulfed its 1.6-litre EcoBoost Kugas model is a classic case of how not to handle a corporate crisis.
Ford South Africa has made some elementary mistakes in handling the crisis caused by fire hazards in its Kuga Ecoboost 1.6 litre model.