Material world
Displaying 11 - 20 of 20 articles
One of the biggest ironies in the history of bottled water is the role that the soft drinks industry has had in its growth.
Does anyone really know the proper price of anything in supermarkets anymore?
Ryanair’s embrace of good customer services is not just getting them more customers, it’s challenging accepted business theory too.
It is important not to see the Consumer Price Index as some kind of cultural mirror.
Attitudes to complaining are changing – more are doing it and it’s getting easier
When it was announced last year that Coca-Cola had agreed a two-year sponsorship deal with the owners of the London Eye, the general manager of the company’s UK and Ireland operations said the sponsorship…
Food labelling is a contentious topic that has been going through the mincer for decades. Many of the issues have been designed to aid the consumer, such as the traffic light system, and clearer displays…
Christmas is never plain sailing. It’s tough on consumers trying to work out how much food to buy and how to get their hands on the latest must-have toy for children, and it’s tough for retailers trying…
BMW has announced that its pay-as-you-go car club, DriveNow, will launch in London, following on from Berlin, Vienna and San Francisco. DriveNow works by giving users access to a fleet of BMWs and Minis…
The US has been accused of inflicting their commercialised version of Halloween on us, and now we have the horror of the Black Friday “celebrations” in our calendar as well. In the US, this is the day…