As the manufacturing landscape shifts in response to new economic and social pressures, Australia is looking for an answer to the question: What does the future look like for Australian manufacturing?
By virtue of my role as the Director of the Future Manufacturing National Research Flagship at CSIRO, I am often confronted by this question. Many commentators and peers expect a simple answer, but that would be underestimating the complexity and diversity of manufacturing, both in terms of challenges and opportunities.
The recent work undertaken by the Prime Minister’s Manufacturing Task Force and other commentary is beginning to create a picture of what the future could (or ought) to look like for manufacturing in this country.
Irrespective of the wide-ranging views on what alternate futures for manufacturing might look like, Australian manufacturers need to be competitive in global markets and be highly productive and sustainable in their business operations. Manufacturing firms also need to capture the opportunities offered by Australia’s comparative advantage in natural resources in minerals and agriculture, as well as emerging markets for products and services that support more sustainable living in transport, construction, energy, health and well-being.
As part of its contribution to the Task Force, CSIRO has done an analysis of global mega-trends and identified a number of drivers that are already shaping the future of manufacturing in Australia. They include the rise of a new digitally-driven infrastructure, a move towards mass customisation, an emphasis on sustainability and the need to produce more from less.
Over the next decade, success factors that will influence the competitiveness of Australian manufacturing firms will include the need for faster discovery and development to respond more quickly to dynamic markets, advanced design to create much more competitive and sustainable products, improved collaboration across our innovation system to maximise the exchange and transfer of knowledge, an increase in our ability to leverage our national broadband infrastructure, and encouraging a better understanding of supply chains.
Another key success factor will be our ability to develop, adapt, adopt and integrate the right enabling technologies that provide a competitive advantage for Australian manufacturing firms.
There are number of potential game changers in terms of enabling technologies and advanced capabilities. This includes additive manufacturing, assistive automation, advanced design and smart information systems.
Globally we have seen a major shift towards technology-led manufacturing focused on large scale industrial automation. In countries such as Germany, production lines are increasingly dominated by automated processes and robotics. More recently, China has embarked on a large-scale industrial automation program. However, we need to think about how such technological leaps work for Australia. We have our own unique manufacturing DNA, made up of tens of thousands of SMEs. This is very different to some other industrialised countries, where there are many more large scale manufacturing enterprises. Australian SMEs often find it difficult to embrace industrial automation because of cost and the risk of disruption to their production.
However, there may be other paths to large scale industrial automation. Simple repetitive tasks have largely been addressed by automation (robotics) in manufacturing environments. However, there are many complex tasks that still require human involvement; it may be these technologies that “assist” (rather than replace) human processes that may become more prominent in Australia. The emerging field of assistive automation may play an important role in the future of Australian manufacturing.
Additive manufacturing is a method of fabrication by layers that translates digital design information into prototype or production parts. Currently used mainly in prototyping, additive techniques are increasingly seen as effective for manufacturing highly complex parts and devices that are costly to make by conventional means. Manufacturers can potentially deliver more niche, high value, customised products and be competitive even by producing low volumes. This is important as Australian manufacturers operate in a relatively high-cost environment, and generally cannot compete by generating economies of scale. In the Australian context, the availability of high-speed broadband will also greatly assist the adoption of this digitally-enabled technology. However, much still needs to be done to adapt these relatively new additive processes to make them robust and cost-effective for mainstream manufacturing.
Design will become increasingly important part of the manufacturing value chain. Better design can lead to products with superior functionality and sustainability. For manufacturing firms, making the transition from pure production to being more service based, design thinking could also play an increasingly important role in innovation.
There is emerging evidence, particularly in northern European countries, that the adoption of design-led innovation is directly linked to increasing firm competitiveness. A number of European and Asian countries are looking to (or have already incorporated) discrete design-focused settings into their broader economic policies. In Australia, awareness of the potential application of design-based innovation is still in its infancy and will require both coordination and investment.
The application of Smart Information Systems has the potential to lift productivity, competitiveness and safety. For example, Smart Information Systems that provide a high degree of situational awareness can provide a much higher degree of automation for the remote control of equipment used to handle complex and potentially hazardous tasks. Smart Information Systems that are highly scalable and interoperable across various media also provide the platform for intelligent collaboration networks that can assist in helping firms and research organisations innovate through more effective sharing of information.
There is no doubt that Australian manufacturing will need to take its own path to innovation and maintaining its competitiveness. Global influences will play their part, but Australia’s unique manufacturing DNA, natural resource endowment and increasingly strong communication infrastructure will help shape a uniquely Australian manufacturing future.
Peter Kardashinsky
Retired Engineer
Quite a bit of food for thought here. However,( it may just be me but...) I find difficulty in how the path forward that is being proposed in this artcle meshes in with the observed trends being discussed in "The Future of Work." articles. Has this unique path already becoming "a path not taken?"" I would hope that the this author of this article could elaborate how the observed trends could have an impact on his vision.
John Newlands
tree changer
I suspect there is a hidden agenda for heavy manufacturing to drift offshore to make our carbon emissions look better. The hope is that we can always send cheap raw materials abroad while service industries employ people at home. I'm not sure that will be valid in future. Moreover there are security reasons to have to some heavy manufacturing in Australia. The day we have no steel mills or aluminium smelters we will be vulnerable to trade disruptions.
Of course our metals industries get 94,5% carbon tax exemption while car making gets hundreds of millions of dollars in cash subsidies. I'd call it the tariff protection you have when you're not having tariff protection. In fact I think we should use anti-dumping laws to charge carbon taxes on goods made in China, India and elsewhere. That's until they get their own $23 carbon tax. That might completely change the complexion of the manufacturing exodus.
Patrick Ross
Senior Industry Fellow - Department of Management
All very valid themes, but...
The challenge is in how to engage these thousands of SME's! Many of them are fundamentally one or two men "shows" with a strong entrepreneural mindset, rather than an operational or broad strategic focus. They have limited time, or interest, to consider anything broader than what they are doing today to fulfil their "mission"...which so far may well have brought them success.
I think there is a clear opportunity for research into what makes Australian SME's really "tick". It may not just be about entrepreneurship (see also Tim Mazzarol's post today on The Conversation), but also about who they are, how they got there, and where they want to go...
David Leigh
logged in via Facebook
The great advantages that Australia has is space and sunlight. This is a land where agriculture was the backbone, before minerals and mining. Now, this continent has become the raw materials supplier to the industrialised world and manufacturing has taken a backseat. A simple solution to manufacturing for SME's is to use agricultural products in manufacture. The EU (especially the UK), Canada and certain states in the US, have made changes to commercial hemp laws. This has allowed innovative and…
Read moreJongsay Yong
Associate Professor of Economics at University of Melbourne
This article seems to imply manufacturing could be coaxed to act as a single entity in innovations and application of new technologies, but I think this is just wishful thinking. Manufacturers are no different from any other private businesses, they're profit-seekers; the job of the government is to provide an environment in which profits can be made out of the sheer cleverness of entrepreneurs. It is not the job of the government to tell entrepreneurs what to do, for chances are governments would get it wrong more often than not, otherwise civil servants would have been better off running private enterprises.
Mery Johnson
logged in via Facebook
Hi jongsay yong,
I am totally agree with jongsay as he says the job of the government is to provide an environment in which profits can be made out of the sheer cleverness of entrepreneurs. <a href="http://www.shiftedpixels.com.au/">click this</a> to get some more stuff about injection moulding business.
Keep it up guys.