Articles sur meme

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Unlike Hillary Clinton, Donald Trump did not give a subculture a corporate, establishment sheen by appropriating it. EPA/Cesare Abbate

How Donald Trump won the 2016 meme wars

If news pundits had been paying closer attention to memes, they may have been less shocked by the result of the 2016 US presidential election.
For Grumpy Cat, a random internet post led to global fame and red carpet appearances. Danny Moloshok/Reuters

Memetics and the science of going viral

This scientific field suggests people have been passing along memes since long before the birth of the internet. What makes one bit of culture take off, while another sinks from sight?

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