Articles on Memes

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In Chinese, the phrase “rice bunny” is pronounced as “mi tu” and has become a nickname for the #MeToo campaign. Marcella Cheng/The Conversation NY-BD-CC

From #MeToo to #RiceBunny: how social media users are campaigning in China

After the hashtag #MeTooInChina was blocked by Chinese authorities in mid-January, social media users made creative use of nicknames and emojis to evade censorship and highlight harassment.
Unlike Hillary Clinton, Donald Trump did not give a subculture a corporate, establishment sheen by appropriating it. EPA/Cesare Abbate

How Donald Trump won the 2016 meme wars

If news pundits had been paying closer attention to memes, they may have been less shocked by the result of the 2016 US presidential election.
A still image captured from a video from the Tulsa Police Department shows Terence Crutcher with his hands in the air. Tulsa Police Department Handout via REUTERS

How the Jim Crow internet is pushing back against Black Lives Matter

A scholar of visual culture sees a transition happening online as the alt-right reinterprets images of police shootings to push back against the gains made by Black Lives Matter.
For Grumpy Cat, a random internet post led to global fame and red carpet appearances. Danny Moloshok/Reuters

Memetics and the science of going viral

This scientific field suggests people have been passing along memes since long before the birth of the internet. What makes one bit of culture take off, while another sinks from sight?
All rhetorical techniques are designed to enhance one of the three pillars of communication: ethos, logos and pathos. Benson Kua

Think you know your rhetorical structures? I can’t even …

We all use rhetorical structures. But, unless we're skilled in their use, as politicians and advertisers clearly are, we don't necessarily grasp their full manipulative power.
Pls retweet. EPA/Miguel A. Lopes

How the Russia-Ukraine crisis became a magnet for memes

On May 26, the day after Ukraine elected Petro Poroshenko its president, a meme surfaced on the Russian Internet (or RuNet, as it’s colloquially known) depicting Ukraine as a chocolate bar. A reference…

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