Articles on Nudges

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A product’s calorie label is a common form of nudging behavior. AP Photo/Jacquelyn Martin

Do people like government ‘nudges’? Study says: Yes

Government initiatives to prod people to make better decisions got a lot of attention after Richard Thaler won a Nobel in economics for his working on nudging.
In the wrong hands, ‘nudges’ can be used in nefarious ways. Marionette strings via www.shutterstock.com

Can Trump resist the power of behavioral science’s dark side?

Dozens of governments have been using the insights from the burgeoning field to 'nudge' citizens in ways that improve their well-being. But some worry Trump might use it for less altruistic ends.

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