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While firefighters battled widespread fires in New South Wales in October 2013, hundreds of thousands of people turned to social media and smartphone apps for vital updates. AAP Image/Dan Himbrechts

Crisis communication: saving time and lives in disasters through smarter social media

When disaster strikes, more people than ever are turning to social media to find out if they're in danger. But Australian emergency services need to work together more to learn what works to save lives.

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