Cancer Council Victoria

Since its establishment in 1937, Cancer Council Victoria has developed an international reputation for our innovative work in cancer research, prevention and support. As an independent, not-for-profit organisation, it plays a leading role in reducing the impact of all cancers on all people.

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Smokers respond to more filtered or more diluted cigarettes by taking bigger puffs and more of them. Pe3k/F/Shutterstock

Next step for tobacco control? Make cigarettes less palatable

Past tobacco control measures have changed the pack, while the cigarettes inside remain the same. A logical next step is to regulate how companies engineer cigarettes to promote their use.

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