David joined La Trobe University in 2010 after a media career which began as a general news cadet in 1989. During his career he was a TV reporter, TV presenter, live sport producer, chief of staff and ultimately executive producer. His masters thesis considered how to apply “ethics on the run” in sport journalism by looking at Channel 7's decision in 2007 to publish information gained from the medical records of two AFL players. David is currently completing a sport management PhD on homosexuality in the AFL through La Trobe University’s Centre for Sport & Social Impact. He is also co-writing academic papers on the Essendon Football Club's 2012 supplements program and on intrusive journalism. His research interests are divided between media, inclusivity in sport and sports ethics.