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Associate Professor of Sociology, UMass Amherst

Jonathan Wynn is Associate Professor of Sociology at the University of Massachusetts Amherst. He works at the intersection of urban and cultural sociology.

He has written two books, The Tour Guide: Walking and Talking New York (2011, University of Chicago Press, Fieldwork Encounters and Discoveries Series) and Music/City: American Festivals and Placemaking in Austin, Nashville and Newport (2015, University of Chicago Press). The second book is a comparative, multi–method analysis of three music festivals (the Country Music Association Festival in Nashville, the “Dunkin’ Donuts” Newport Folk Festival, and the South by Southwest festival in Austin, Texas). This project examines how city stakeholders have adopted “festivalization” as an urban cultural policy, and the affects of city branding on both locals and visitors, event organizers and participants.

His work has also been published in City & Community, Qualitative Sociology, Sociological Forum, Contexts, and Ethnography. He blogs for the Everyday Sociology blog.


  • –present
    Assistant Professor of Sociology, University of Massachusetts Amherst