Simone is a Distinguished Research Professor in the School of Psychology.
She has a Bachelor of economics, a Master of Commerce, and a PhD in consumer research.
Her research focus is in the area of health promotion and how to encourage individuals to make behavioural changes to improve their health.
Much of Simone’s work focuses on vulnerable populations, especially, children, seniors, and low-income families.
Specific health issues of interest include child obesity, alcohol consumption, mental health, and ageing.