Social media boosts customers

Shoppers who engage with a business through social media will visit 5 per cent more often.

The study found people who engaged with a business online also spent more, adding 5.6 per cent extra to a shop’s bottom line.

The study compared customer interactions with a US store’s Facebook page to their actual purchases.

Read more at University at Buffalo

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  1. Lerner Aaron

    Manager at AAA Remotes

    In this media-driven world, nearly every business will benefit by setting up accounts on social media sites. Sites like Facebook, Twitter and LinkedIn allow businesses to reach and engage their current and prospective customers.

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