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‘Real Love’, originally written by John Lennon, gets us hooked on Monty. John Lewis

Sounds like Christmas: why advertisers are all ears this year

There’s no holding back now: the gloves are well and truly off in the run up to Christmas as major advertisers continue their fight for a slice of your seasonal spend. Over the past few weeks, audiences…
Sainsbury’s Christmas ad has been criticised for using World War I to serve its bottom line. Sainsbury's

Selling charity at Christmas, from Sainsbury’s to Band Aid

Sainsbury’s Christmas advert has stoked considerable controversy. It involves a cinematic re-telling of the “Christmas Truce”, where Allied and German soldiers ceased fighting on Christmas Day and played…
If this man had half a brain, he wouldn’t have needed his partner to tell him how to find the best hotel deal without staying up all night. Youtube/Hotels Combined Commercial, Australia, 2013, Cole Rintoul

For Father’s Day, give us men who aren’t shown as fools and clowns

“Get your hand off it,” says the girl in the ad. Here is a cowgirl type telling men not to play with anything while driving. It’s the mobile that she means, ha ha. Why should we be concerned? Because yet…
Buying something through Facebook? Now the online giant knows if you did it on your computer or phone. CTEP AmeriCorps

What Facebook’s device tracking means for advertisers … and you

Facebook today unveiled the latest weapon in its digital arsenal: cross-device tracking capability. This enables advertisers to track individuals' usage behaviours between devices. This means that your…
The roots of gender stereotyping are perhaps not so old as we thought. Kostsov/Shutterstock

Our ancient ancestors may have known more about gender than we do

A recent advert by sanitary product manufacturer Always asks us to think harder about the term “like a girl” by asking young adults and teenagers to run, throw or fight “like a girl”. Without thinking…
Hiptastic celebrations from the Colombian team. Robert Ghement/EPA

The pageantry, performance and publicity of goal celebrations

The 2014 World Cup has been a tournament of goals galore – and with every goal comes a celebration. We’re now used to displays of individual and team pageantry with goal celebrations and they can sometimes…
Lager-sized energy drinks R Us! Glencrest

When it comes to ad antics, Boaby’s got stiff competition

Nae Danger, the Scottish energy drink, had its television advertising campaign banned the other day by broadcaster STV. The ads, which ended with the strapline “chokin' for boaby”, were ostensibly about…
This should help David Cameron get in touch via Facebook - but only if you want him to. Chris Ison/PA

Facebook’s $500m advertising deal may clear up your newsfeed

Facebook has announced a long-term partnership with the French advertising conglomerate Publicis Groupe, a deal thought to be worth around US$500m over several years. The tie up between the world’s largest…
Through Facebook, the Bundy Bear’s message becomes part of fans' everyday story, bypassing restrictions on how the product is promoted. theinspirationroom.com

New face of alcohol promotion defies advertising restrictions

The Australian National Preventive Health Agency (ANPHA) recommended in a draft report in February that the Alcohol Beverages Advertising Code (ABAC) should include all forms of marketing within its self-regulatory…

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