It’s likeness that makes the heart grow fonder.
It's a classic adage for those seeking love. The problem is that psychology research shows it's just not true.
Men and women rate warmth and trustworthiness as very important in their potential partner.
Photo by Priscilla Du Preez on Unsplash
What movies tell us is important in a parter – a nice smile or money – are exaggerations of fundamental evolutionary needs that actually do matter.
Attractiveness in the voice is very important for the impressions we give our potential partners.
Body language can sometimes tell us if the person we're talking to is interested in us romantically. But the way they talk offers a few clues, too.
Most of us tend to be attracted to people who are similar to ourselves. But there's an important exception to this rule.
The end of an era?
Ever wondered what it would be like to date in a completely gender-equal world? The answer may surprise you.
Women are more likely to be attracted to a man who has been “chosen” before.
Research has found people with relationship experience, all else being equal, tend to be more romantically desirable than people without relationship experience.
There’s nothing that everyone wants in a partner. But there are characteristics most men or women find attractive.
We know a lot about why people choose different brands of dishwashing detergent. But when it comes to the processes behind choosing a romantic partner, science knows surprisingly little.
When it comes to forming relationships it turns out opposites certainly don't attract, that love is blind and we tend to love our neighbours.
Just heard the news? Relax, it doesn’t mean you fancy your mum.
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Science explains why people pick partners who look like their parents – without involving Freud.
He is in a wheelchair, she has multiple sclerosis, but their neighbours know Grzegorz and Magda as a loving couple.
Flickr/Dominik Golenia/In sickness and in health
Our notions of what makes a person a desirable 'love interest' are often superficial and involve an element of deception. For someone with a severe disability, finding love is even more complicated
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How an evolutionary psychologist sees our obsession with being thin.
Most of us struggle with our own attractiveness and whether we have enough of it.
You probably aren’t beautiful. It’s statistical, not personal. Most of us are average, a few of us are ugly, and a tiny number of us are beautiful or handsome. Many of us struggle with our own attractiveness…
Research into how humans choose a mate is often guided by evolutionary theory: because people’s choice of mate is assumed to have consequences for reproductive success, it must therefore be subject to…
Friendly or flirting? Science says you stink at telling the difference.
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Research shows: people are really bad at noticing when someone is flirting with them.
Warning: This article may contain traces of jokes about penises – most unintended.
How important is penis size? Authors from the Australian National University, Monash and La Trobe provide the most complete answer yet: the size of a flaccid penis can significantly affect how attractive…
Pupil dilation reveal a person’s sexual orientation. Pupils were found to widen most when study participants watched erotic…