Articles on Uber

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What are digital social innovations?

Digital social innovations are often associated with positive meanings, like openness and collaboration. But to better define the concept, it's essential to disentangle it from its positive aura.
Gig workers saw their work as flexible but also with its risks. Reynaldo Vasconcelos/Newzulu/AAP

‘The way they manipulate people is really saddening’: study shows the trade-offs in gig work

A study shows the reality of gig worker experiences is far more nuanced than enjoying flexible work or being exploited.
How truly innovative are companies like Uber and Airbnb, super-monopolies that capture entire markets by locking vendors and customers into their platforms? Dan Peled/AAP

In defence of serendipity: the Silicon Emperor is wearing no clothes

The digital pin-ups' business models actually inhibit serendipity and, indeed, innovation by absorbing entire markets into the sealed-off space of their platforms.
Mishaps can spiral out of control quickly these days. Kamil Krzaczynski/AP Photo

How social media turned United’s PR flub into a firestorm

Incidents that may have been mere hiccups a few years ago today can go viral in an instant, causing a massive backlash and leaving some of the biggest companies wrong-footed.
Chinese dancers perform during the launching of a promotion in Shanghai in 2004, the year China became Coca-Cola’s biggest Asian market. Claro Cortes IV/Reuters

How Western companies can succeed in China

Uber's 'retreat' from China has led to soul-searching about whether the country is worth it. Don't tell that to Coca-Cola and GM, however, which have found great success in the People's Republic.

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