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Voters prefer deeper-voiced candidates

Both men and women prefer political candidates with deeper voices, according to a new study. The results suggest that biology plays some role in voter choice.

Researchers recorded men and women saying “I urge you to vote for me this November”, then created higher- and lower-pitched versions of the recording. They found that both male and female test subjects tended to “elect” the deeper-voiced speaker, regardless of the speaker’s gender.

Read more at Duke University

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