How do we choose? Consumers imagine themselves as rational decision-makers, able to weigh up the relative costs and benefits of decisions to arrive at reasoned choices. Yet, a growing body of research…
Welcome to part two of _On the brain, a Conversation series by people whose job it is to know as much as there is to know about the body’s most complex organ. Here, Malcolm Horne, deputy director of the…
Our perception of time is something we take for granted. It drags. It goes too fast. It’s always there in the background, ticking away. But the means by which we measure, interpret and remember the flow…
Photos of beautiful landscapes may be lovely while you look at them but it’s the photos of fellow Homo sapiens that you’ll remember long after the album has gone back on the shelf, a new study has found…