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Articles on Paralympics

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Projects are underway to ensure the Paralympics doesn’t fade into the background. EPA/Joerge Carstensen

Wikipedia will help create the most ‘visible’ Paralympics ever

The 2012 Paralympic Games open in London tomorrow morning (AEST). These Games will build upon the successes of Sydney and Beijing in making visible the ability of outstanding athletes. And they are taking…
Australian Paralympian Kurt Fearnley has unparalleled exposure as a Paralympic athlete. AAP

Brand power: why sponsoring Paralympians allows everyone to strike gold

When triple Paralympic gold mediallist Evan O'Hanlon steps up to the track for the 100m this week, you might notice something odd about his racing apparel. The 24-year-old, who is Australia’s fastest disabled…

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