The second-hand market is growing, but not only for economic reasons. Nostalgia and the search for authenticity also play a role in it.
Academic rigour, journalistic flair
Articles on Zara
Displaying all articles
A sales and marketing formula based on a broad range of clothing for all ages at reasonable prices over many years is difficult to change.
Fast fashion is far from green. But the rapid expansion of online clothing resale platforms could help shrink the garment industry’s negative impact on the environment.
Retailers must focus on training customer-facing teams to succeed post-coronavirus.
Zara, a fast-fashion clothing company, recently pledged to produce its line using only sustainable textiles. But it is not enough to curb the company’s significant impact on climate change.
There’s a polyester mullet skirt gracing a derrière near you. It’s short at the front, long at the back, and it’s also known as the hi-lo skirt. Like fads that preceded it, the mullet skirt has a short…
Global fashion sensation Zara has opened its first Melbourne store after launching in Sydney in April, and if local retailers aren’t gearing up for a fight, they should be. For its Australian debut, Zara…
Top contributors
-
Research Analyst at The Australian Centre for Retail Studies, Monash University
-
Professor and Dean of the School of Fashion and Textiles, RMIT, RMIT University
-
Professor of Fashion Marketing, Nottingham Trent University
-
Assistant Professor of Fashion Design, Ethics and Sustainability, School of Fashion, Toronto Metropolitan University
-
Professor and Director, Ted Rogers School of Hospitality and Tourism Management, Toronto Metropolitan University
-
Associate Professor of Fashion Merchandising, Oklahoma State University
-
Associate Professor of Fashion Merchandising, Oklahoma State University
-
Dean at ISEM Fashion Business School, Universidad de Navarra
