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Articles sur Online advertising

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Ashkar Dave / Unsplash

How dark is ‘dark advertising’? We audited Facebook, Google and other platforms to find out

None of the major digital platforms lets the public see what advertising they carry and how it’s targeted, according to a new report.
Examples of ‘bad ads’ found on the web: clickbait articles, potentially unwanted programs, miracle weight loss supplements, gross-out images, and investment pitches. Screenshot by Eric Zeng

Why ‘bad’ ads appear on ‘good’ websites – a computer scientist explains

A combination of volume, technology and financial need has opened the door to sleazy and dangerous advertisements on reputable websites.
AP Photo/Jon Elswick (Photo released by members of the U.S. House Intelligence committee)

Facebook ads have enabled discrimination based on gender, race and age. We need to know how ‘dark ads’ affect Australians

In one past example, Facebook allowed an ad targeting ‘Jew haters’. A new Australian initiative will collect data on its dubious targeted advertising practices closer to home.

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