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Carolina O.C. Werle

Professor of marketing, Grenoble École de Management (GEM)

Carolina O.C. Werle is a Professor of Marketing at Grenoble Ecole de Management and a researcher at IREGE, Université de Savoie Mont Blanc. She holds a PhD in marketing from the University of Grenoble and supervises research. She was a visiting scholar at Cornell University and the University of California (Irvine). Her work focuses on external factors influencing food consumption and physical activity, social marketing and obesity prevention strategies.

Carolina's research has been published in the academic journals Journal of Consumer Research, Journal of Public Policy & Marketing, Journal of the Association for Consumer Research, Marketing Letters, Appetite, Food Quality & Preference, Journal of Marketing Management, and "Recherche et Applications en Marketing".

Experience

  • –present
    Professor of Marketing, Grenoble École de Management (GEM)