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Senior Lecturer, Heriot-Watt University

David teaches and researches topics related to marketing, tourism and pedagogy.
His recent research projects have examined the use of business simulation games as a learning and assessment strategy, the experiences of Munro-baggers and other hillwalkers, and the effects of internal marketing on employees.

Experience

  • –present
    Senior Lecturer, Northumbria University, Newcastle

Education

  • 2017 
    Northumbria University, PhD Marketing