Jessica Kaiser is an MBA candidate at MIT Sloan School of Management, with an interest in the applications of digital identity and analytic technology in enterprise management. Most recently, she was an early employee at Rocket Fuel, an artificial intelligence leader in programmatic advertising that went public in 2013. While there, she wore multiple hats: consulting for retail and travel clients on their digital marketing strategies and building a team that partnered with engineering to design non-standard client solutions. She majored in Mathematics and minored in Literature at Northwestern University, where she was the co-president of Rainbow Alliance. Thanks to AI, Jessica has free time with which she enjoys rugby, exercise, music, and overcooking her dinner.