Joseph Dick

I recently earned an MA from Brock University in applied health sciences, with a focus on sport management. Specifically, I researched the influences of LIV Golf on fans of the PGA Tour after the recent challenge to the PGA Tour's preeminent position with men's professional golf. Overall, my expertise surrounds strategies for sport organizations to garner and retain fan support. Along with finishing a masters focused on this area, I have completed industry research consulting with a professional sport organization to provide marketing recommendations based on my expertise relative to sport fandom. I am now beginning my PhD in management at the University of Guelph where I will continue to study sport fans further.