Dr Shahab is a Senior Lecturer/Associate Professor in Health Psychology at University College London and trained in psychology, epidemiology and neuroscience. He has more than 12 years’ experience in addiction research, tobacco control and health psychology with a particular interest in novel behavioural and pharmacological smoking cessation interventions, biomarkers, tobacco product regulation and policy, digital health and health behaviour epidemiology. Dr Shahab's research spans a variety of techniques and methods, involving both human (randomised controlled trials, survey analysis, laboratory and experimental work) and animal studies (electrophysiology). He has collaborated with academic as well as non-academic (e.g. governmental and non-governmental) partners and to date has authored over 75 scientific papers and reviews.