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Patrick Reinmoeller

Professor of Strategy and Innovation, International Institute for Management Development (IMD)

Patrick Reinmoeller is Professor of Strategy and Innovation at IMD. His teaching, research, and consulting focus on strategic leadership and innovation.

He has led public programs on breakthrough strategic thinking and strategic leadership for senior executives, and custom programs for leading multinationals in fast moving consumer goods, telecommunications, pharmaceuticals, healthcare, and energy on developing strategic priorities, implementing strategic initiatives and managing change. More recently, his work has focused on helping senior executives and company leaders to build capabilities to set and drive strategic priorities.

In addition to his work with multinational companies, he is currently an angel investor and non-executive director of a start-up. Inspired by his work with companies all over the world, such as IKEA, Toyota, Dimension Data, United Nations and Sense Worldwide, he has written numerous case studies and developed simulations on the topic of top teams and decision making.

Patrick studied in Germany, Italy and Japan. After the PhD at the University of Cologne and a post doc period at Hitotsubashi University, Tokyo, he worked as an Assistant Professor at the Japan Advanced Institute of Technology. As Associate Professor at Rotterdam School of Management, Erasmus University and Professor at Cranfield School of Management, Patrick taught executives around the world.

He served as visiting professor and guest lecturer at Cranfield University (UK), Erasmus University (NL), EMLyon (France), University of Pretoria (South Africa), Hitotsubashi University (Japan), and LIUC (Italy). Patrick is a member of the editorial board of the Academy of Management Discoveries, European Management Journal and Strategic Organization. Reviewing for the Academy of Management Review, Organization Science, Organization Studies, MIT Sloan Management, Journal of Management Studies, and other leading journals, he has won multiple reviewer awards of the Academy of Management and the Strategic Management Society. Patrick has also published books on strategic management and competitiveness, strategy development and implementation, innovation and design strategies. His academic articles have appeared in leading journals such as the Academy of Management Journal, Asia Pacific Journal of Management, British Journal of Management, European Management Journal, MIT Sloan Management Review, Organization Studies and Strategic Organization. Patrick was educated in Germany, Italy and Japan. Patrick’s working languages are Dutch, English, German, Italian, and Japanese.


  • –present
    Professor of Strategy and Innovation, International Institute for Management Development (IMD)