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Assistant professor of Marketing, University of Houston-Downtown

Scott Davis is an enthusiastic advocate of blended learning and interactive classrooms. He earned degrees in Operations, Business Management, and Marketing. His experience and interests include courses in Sales Management, Personal Selling, Marketing Strategy, Marketing Management, Consumer Behavior, Digital Marketing, New Product Development, and Integrated Marketing Communications. Dr. Davis is committed to helping students discover and develop practical, real-world applications of marketing education through classroom activities and creative online course material. He engages industry experts, academics, and students in his program of research which includes healthcare marketing, consumer self-control, and social media marketing.

Experience

  • –present
    Assistant professor of Marketing, University of Houston-Downtown