Software that eases and enriches lives generates economic and societal value. My research passion is to advance understanding of how such software is developed. In doing so, I conduct in-depth studies examining software products, software companies, and the social aspects of their development. My research usually employs qualitative and longitudinal studies to reveal novel, hidden, and nuanced meaning in empirical data. At the University of Leeds, I am an Associate Professor of Information Management. I am also Business School Academic Lead for Inclusive Education Practices (SALIP). Before joining academia, I worked in the automobile, eScience, and software industries as a consultant and project manager. More information about my work is available at the University of Leeds' website; https://business.leeds.ac.uk/divisions-management/staff/298/shahla-ghobadi