Sue has a multidisciplinary background, with a BSc (Hons) First Class degree in Computational Linguistics from UMIST in 1997, an MA (with Distinction) in Language Acquisition from Essex University in 1998 and a PhD in Cognitive Psychology from Kent in 2004.
She has two main areas of research. The first is concerned with false memory. In particular she is currently concerned with how false memories for competitor brands can occur as a result of advertising and also how mindfulness impacts false memory. Her second research area focusses on issues around the human papillomavirus (HPV) and cervical cancer such as public awareness of the relationship between the two, cervical screening in older women and the male HPV vaccination.