In a loosely regulated industry, followers shouldn’t necessarily buy what these influencers are selling.
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Influencers need to be aware that some of their followers may have unhealthy relationships with social media. Although it contrasts with their goals, influencers can help create healthy relationships.
‘Prozac leaders’ believe their own rhetoric that “everything is going well”. But this wishful thinking can quickly contaminate organisations, and has been disastrous during the pandemic.
Two of Scotland’s leading politicians illustrate an interesting phenomenon on Twitter. In the wake of the Scottish National Party’s surge in popularity following the independence referendum, Nicola Sturgeon…
Top contributors
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Senior Lecturer and Co-Director of the Centre for Digital Business, University of Salford
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Distinguished Professor of Leadership and Organisation, Lancaster University
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Assistant Professor, Information Systems, Sprott School of Business, Carleton University
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Professor, Lazaridis School of Business and Economics, Wilfrid Laurier University
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Professor, School of Computing and Information Systems, The University of Melbourne
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PhD Candidate in Business, University of Tennessee
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Haslam Chair in Business and Distinguished Professor of Entrepreneurship, University of Tennessee
