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Articles on e-cigarettes

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Teens and young adults spend several hours a day looking at their phones and watching videos, many of which might contain product placements for vaping. Flashpop/Getty Images

Vape sellers are using popular music videos to promote e-cigarettes to young people – and it’s working

Product placement in music videos totals $15 million to $20 million a year and is rising. E-cigarette makers are discovering it’s a great way to lure young adults into vaping.

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