Millennials' favourite 😂 is the latest casualty of gen z's emoji snobbery.
A genderqueer sociologist offers tips to disrupt gender-based discrimination in childhood.
Now that Gen Z has got a taste for financial trading, the whole game has changed.
Millennials and boomers advising Biden can look for common ground on climate change, student loan debt and other key issues.
Over the past 30 years, teenagers have become more concerned with their weight and losing weight.
Gen Z is breaking stereotypes, but there are still some worrying trends when it comes to substance abuse.
The young people in this 2017 video game are unemployed or working dead end jobs or living with their parents while pondering an uncertain future. It's a bit like life today, in a time of pandemic.
Millennials and Gen Z overwhelmingly support the movement, and consumer brands are well aware of their growing spending power.
While there have been spikes across the board, some groups are suffering more than others.
Millennials, Gen X, Baby Boomers. These generational labels are popular because of what they mean to us, even if it's not always useful.
New research finds that the different ways boys and girls use digital technology might explain the discrepancy.
As the year winds down, we'll get you up to speed. Plus, there's no better way to kill a trend than to bring it up at the dinner table in front of your kids.
A teen asks why so many young people don’t stand for the Pledge of Allegiance or the national anthem. The data shows that young Americans today do view the U.S. more negatively than older generations.
Young people are going teetotal but older generations are failing to follow in their sober footsteps.
Engaging with diversity – a key ingredient for sense of belonging on college campuses – may involve discomfort and even tension at times.
Teens who see alcohol on TV are more likely to drink. A marketing professor explains how to counter this phenomenon.
Gen Z is best positioned to influence business practices, rather than global climate agreements, where political gridlock appears to be the status quo.