livestreaming – News, Research and Analysis – The Conversation

July 19, 2021

Why livestreamers should sell their products with a poker face – not a smile

Michel Ballings, University of Tennessee; Neeraj Bharadwaj, University of Tennessee, and Prasad Naik, University of California, Davis

A new study found that sales went down when salespeople conveyed emotion during their pitch – including expressions of happiness.

With concert halls shut down, classical musicians are turning to online streaming. Sot/Stone Collection via Getty Images

October 22, 2020

Writing the “Isolation Rag” – a composer reflects on his experience making music during a pandemic

Scott Wheeler, Emerson College

A composer and performer talks about the impact of the pandemic on classical music performances and his experience composing in isolation.

Sydney Chamber Opera’s Breaking Glass online performance from Carriageworks. Daniel Boud

June 3, 2020

Giving it away for free – why the performing arts risks making the same mistake newspapers did

Caitlin Vincent, The University of Melbourne

COVID-19 has exposed the insecurity of the cultural workforce. Making the performing arts freely available online may further diminish their value, right when the sector is arguing its worth.

Closed for the duration: the Royal Opera House, London. Willy Barton via Shutterstock

March 20, 2020

Coronavirus: for performers in lockdown, online is becoming the new live

J Murphy McCaleb, York St John University

Will a coronavirus lockdown prompt a permanent change in the way we experience live performance?

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