Many sites offer the ability to ‘opt out’ of targeted advertisements, but doing so isn’t easy. Simplifying and standardizing opt-outs would help improve privacy on the web.
A new study claiming to debunk this core part of behavioural economics suggests we really need a new and improved model for loss aversion.
Research shows that corporate wellness programs don’t really work. If companies want to boost employee health they should consider designing the workplace to encourage the right behaviour.