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Articles on Philanthropy and nonprofit research

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Prominently placing fresh produce can encourage healthier choices. Brianna Soukup/Portland Press Herald via Getty Images

Giving food pantry clients choices – and gently nudging them toward nutritious foods – can lead to healthier diets

Behavioral economics, long employed in grocery stores to guide customers to certain products, could be employed by food banks and pantries to encourage healthier choices.
Johns Hopkins University President Ronald J. Daniels, left, speaks with Michael Bloomberg, who has given the school more than $3.3 billion. Ilya S. Savenok/Getty Images

Alumni gratitude and support for causes are behind donations of $50 million or more to colleges and universities

In some cases, big donors are supporting higher education to support a philanthropic strategy that includes racial and economic justice.
People in Zambia gather while awaiting food distribution in January 2020. Guillem Sartorio/AFP via Getty Images

Prejudice against people with darker skin may make donors less generous

Using a common tool for measuring subconscious stereotypes, a scholar assessed how bias against dark skin can influence an inclination to support a charity serving people in low-income countries.
A Feed Your City volunteer bundling food to be given away in Atlanta on Sept. 19, 2020. Paras Griffin/Getty Images for Feed Your City Challenge/Atlanta GA

Doing good may make people look better

Two scholars have found links between generosity and physical attractiveness.
There’s been an outpouring of giving in honor of Ahmaud Arbery and other victims of racial injustice. AP Photo/Tony Gutierrez

Racial justice giving is booming: 4 trends

From thousands of people chipping in as little as $5 to George Floyd’s GoFundMe to donations well in excess of $1 million to HBCUs, anti-racist philanthropy is rising.
Spanx founder Sara Blakely has signed the Giving Pledge. Marla Aufmuth/Getty Images for Massachusetts Conference for Women

A window into the hearts and minds of billionaire donors

A careful review of more than 200 letters written by the wealthy people who signed the Giving Pledge over its first decade suggests a big contradiction.

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