The social media strategies of many parties and candidates aim to bypass mainstream media to speak directly to voters, but they are often not as sophisticated as is assumed.
Academic rigor, journalistic flair
Articles on Political ads
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The government used to set interest rates but it doesn’t anymore. If UAP really did try to deliver on an election promise to cap interest rates at 3% for five years, what would the consequences be?
The federal election campaign is underway and political advertising has really started to ramp up. But who is each party targeting and what’s their key message?
We can expect political ads to continue to ramp up over the coming weeks. The onus will be on each voter to sift through the spin for the facts and for the policies that matter to them.
The major social media firms have taken a largely piecemeal and fractured approach to managing the problem.
So far, Trump and Biden are spending money on Facebook and Instagram at roughly the same rate as Trump and Hillary Clinton did during 2016.
For many years, political operatives have been perfecting their use of the internet’s vast array of social media platforms, websites and digital tools.
Until the two giants change, Twitter’s political ad ban will have little effect on elections around the globe.
Any good political spin doctor employs a range of overt and covert tactics to get their message across. Here are some of the most common ones.
Health care dominated 2018’s political ads. Digital advertising grew, but hasn’t yet killed TV’s share. And dark money favored Democrats, say scholars studying the volume and content of campaign ads.
Sinclair network anchors decrying ‘fake stories’ have been condemned for giving biased support to President Trump. But nostalgic calls to restore civil political discussion on the air ignore history.
It’s time for a new discussion about the rules around privacy and politics in Australia – one in which the privacy interests of individuals are front and centre.
Micro-targeted online advertising has destroyed how Americans share experiences and a common knowledge base. The fix for this societal and political problem is as simple now as it was in 1840.
The history of widespread advocacy campaigns shows that the ‘No’ campaign has many unfair advantages in the marriage equality debate.
But there’s little evidence the high spending changed any minds, says a political scientist who lives in the district.
Lobbying in Australia is a multi-billion dollar industry which employs a sophisticated strategy to win public opinion and political favours for its clients or members. Here’s how.
The AMA has campaigned heavily on the Medicare rebate freeze, pointing out its potential impact on patient access if out-of-pocket costs were to increase.
What are some of the legalities and issues around political advertising in federal campaigns?
There may be only one way to tell the truth, but there are at least five ways to “lie.” And our politicians seem to be the master of this art. A scholar decides to teach this to his students.
Top contributors
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Lecturer in Politics, The University of Melbourne
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Professor of Information Studies, Syracuse University
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Lecturer, Research School of Management, Australian National University
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Associate Professor, School of Media, Film and Journalism, Monash University
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Stephen Duckett is a Friend of The Conversation.
Honorary Enterprise Professor, School of Population and Global Health, and Department of General Practice, The University of Melbourne
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Data protection and surveillance stream lead, Allens Hub for Technology, Law and Innovation, UNSW Law Faculty, UNSW Sydney
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Associate Professor of Narratology, University of Sydney
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Deputy Program Director, Grattan Institute
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Assistant Professor of Sociology, College of the Holy Cross
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Associate Professor of Communication, University of Canberra
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Associate Professor of Business Law and Ethics; Executive Director, Ostrom Workshop; Cybersecurity Program Chair, IU-Bloomington, Indiana University
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Professor American Politics, Political Science, Georgia State University
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Associate Professor of Computer Science, Carnegie Mellon University
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Senior Lecturer (Political Science), The University of Queensland
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Associate Professor, Communication and Journalism, University of Maine
