Amanda Lotz, Queensland University of Technology and Anna Potter, University of the Sunshine Coast
Pursuing local content requirements on streaming services is a high risk, low reward campaign. The reality is global streamers can’t save Australian television.
Take note anyone planning to purchase an 8K television in the near future: Australians may have difficulty accessing image quality that will match the screen’s potential.
Is the Australian media industry willing to come together to fight against global streaming media companies, or will Australian media continue to battle each other?