David Hart

Forward-thinking marketing academic with experience in a range of senior academic leadership roles including the design, management, leadership and quality assurance of undergraduate and postgraduate programmes. A proven track record of delivering high quality teaching (UK and overseas) and leadership of academic teams to deliver an outstanding student experience, as acknowledged by students, external examiners and Professional Bodies. Extensive doctoral supervision experience and engagement with external organisations.

Expertise across social and non-profit marketing, digital marketing, consumer behaviour and loyalty. Has established Northumbria University as a Chartered Institute of Marketing Accredited Study Centre and coached over 200 students through professional marketing qualifications. His past work has featured in Nonprofit and Voluntary Services Quarterly, VOLUNTAS, Journal of Marketing Management and Journal of Brand Management.