Fire risk communication strategies must not only be supported by formal institutions such as government agencies but also be rooted in and sensitive to each market’s socio-cultural dynamics.
Our brains cannot easily understand tiny risks so we tend to overestimate them. That’s when we need a little extra help to make the best decisions about our health.
Understanding vaccine effectiveness stats can help you weigh the risks of travel.
AP Photo/Rick Bowmer
Understanding numbers in the news or social media can empower you to figure out risks and make good choices. Here’s what to look out for to make sure you aren’t misled by COVID-19 coverage.
Ontario Premier Doug Ford puts his mask on after announcing new lockdown measures at a press conference at Queen’s Park in Toronto on April 16, 2021. The government later walked back some of the announced restrictions.
THE CANADIAN PRESS/Frank Gunn
As the third wave ravages Ontario, there is public confusion and mistrust. Premier Ford’s flip-flops on restrictions indicate not just poor risk communications, but the lack of an informed plan.
How do we reasonably and accurately balance the risks of the AstraZeneca vaccine against the benefits? Conceptualising risk can be tricky, but the government’s latest advice is sensible.
White House Coronavirus Task Force members reference a misleading chart in a press briefing.
AP Photo/Alex Brandon
People show decreased cognitive processing in high concern situations. Effective communication needs to respectfully address concerns, and build trust, otherwise information may be rejected.
Katla last erupted in 1918 – but there is no evidence to suggest that it will erupt again soon.
ICELANDIC GLACIAL LANDSCAPES / wiki