TV has long been the golden goose of political advertising – the one who spends the most wins. That’s over, and it’s a new era of digital advertising. No one’s done it better than Donald Trump.
Media Files: ACCC seeks to clip wings of tech giants like Facebook and Google but international effort is required
The Conversation55 MB(download)
In Dickens' era, international copyright law developed from a worldwide effort to deal with a global problem. Is it time to tackle tech giants the same way? A journalist and a media owner explain.
‘Google and Facebook are global companies, headquartered in the US, for whom Australia is a significant but relatively small market.’
Shutterstock/Roman Pyshchyk
Google and Facebook attract plenty of users and advertising dollars in Australia, but the ACCC will have to work with other watchdogs overseas on any effective regulation.
Using data during election campaigns is nothing new. But as the Canadian federal election approaches, authorities must be diligent that data tracking doesn’t become surveillance.
(Shutterstock)
Data analytics have played a role in elections for years. But today’s massive voter relationship management platforms use digital campaigning practices to take it to another level.
According to the ACCC, the number of journalists employed in print and online businesses in Australia dropped by 20% from 2014-18.
Lukas Coch/AAP
The ACCC Digital Platforms Report recommends several ways to revive journalism in the social media age, including A$50m in direct grants to local news services.
The Australian Competition and Consumer Commission says the sheer dominance of Google and Facebook has distorted other businesses’ ability to compete on their own merits.
French startup LightOn is currently on working on developing light-powered technologies.
Dmitriy Rybin / Shutterstock
A proposed bill would force tech companies to tell users how much their data is worth. But how can a single number capture data’s power to predict your actions or sway your decisions?
Calibra has little to do with the ideals behind blockchain. The digital wallet is more like a traditional bank account.
www.shutterstock.com
Australia’s latest defamation ruling has made Facebook publishing a minefield, but there are strategies to ensure better social media outcomes for everyone.