Articles on Giving

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Even if the thought counts, the effort might not be worth it. karen roach/Shutterstock.com

Calling donors to thank them doesn’t make them more likely to give again

Like any personal touch, there's a chance this common fundraising step makes people feel warm and fuzzy inside. But a five-year research project found that it doesn't make donors more generous.
An illustration from the Christian Herald showing famine-hit people in India. Courtesy of the Christian Herald Association, New York

How American Christian media promoted charity abroad

For International Day of Charity on Sept. 5, a history of how the Christian Herald mobilized Americans in the late 19th century to give millions for the relief of global suffering.
Left: Robert Smith. Right (clockwise from left): Beyonce Knowles-Carter, Jay-Z, LeBron James and Nicki Minaj. Reuters, USA Today

Could black philanthropy help solve the black student debt crisis?

A recent gift by billionaire Robert Smith to pay off the student loans of 2019 graduates of Morehouse points to the potential of America's black elite to pay off all black students' college loans.

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