Technology will help in fight to save celebrated creatures, as new law comes into force.
The fascination and admiration of the natural environment may draw people closer to it, but it's crucial to remain responsible about any desire to own a piece.
Small animals are the fabric of the world around us. Without them everything would crumble.
Ivory was a major talking point at the CITES CoP17 conference.Many feel the ban on trade doesn't work while others believe the ban is the only way to save the iconic species.
A stronger ban on lion trade by CITES would have helped to lessen some of the threats lions face but it would have not have protected the animals from sport hunting.
Swaziland hoped to be allowed to legally trade rhino horns but the idea was rejected by vote at the CITES conference.
Historical evidence shows African elephants are endangered by the ivory trade, despite any attempt at regulating the market. A total ban is the only hope for the world's largest living land animal.