In 1954, American consumer behaviour academic, Gregory Stone identified four different types of consumers. Consisting of 150 in-depth interviews, Stone’s research found there was an “economic” shopper…
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Principais colaboradores
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Professor of Marketing and Consumer Behaviour, Queensland University of Technology
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Senior Lecturer in Retail Marketing, University of Tasmania
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Competition Lawyer; Senior Fellow, The University of Melbourne
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Associate Dean - School of Business and Law, Edith Cowan University
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PhD Candidate, ARC Centre of Excellence for Automated Decision-Making and Society, RMIT University
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Professor, Monash University
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Professor, Queensland University of Technology
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Senior Lecturer of Marketing, Swinburne University of Technology
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Professor, Melbourne Law School, The University of Melbourne
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Associate Professor, Faculty of Business and Law, QUT, Queensland University of Technology
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Pro Vice-Chancellor and Professor of Marketing, University of Tasmania
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Lecturer, College of Business and Economics, Australian National University
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Postdoctoral Research Fellow, Queensland University of Technology
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Associate Professor, UTS Business School, University of Technology Sydney
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Professor of Law, The University of Melbourne
