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Companies could soon tailor what they try to sell you based on the mood conveyed by the sound of your voice. CSA-Printstock via Getty Images

Shhhh, they’re listening – inside the coming voice-profiling revolution

Marketers will soon be able to use AI-assisted vocal analysis to gain insights into shoppers’ inclinations – without people knowing what they’re revealing or how that information is being interpreted.
In this September 2019 photo, a woman walks below a Google sign on the campus in Mountain View, Calif. (AP Photo/Jeff Chiu)

Google’s union of activists highlights the need for ethical engineering

The new Alphabet Workers Union is making clear that changes must be put in place, both in education and on the job, to allow engineers to start taking responsibility for the social impact of their work.
Google’s new advertising claims to preserve user privacy, but it still gathers and processes the details of our online activities. (Shutterstock)

Google’s AI advertising revolution: More privacy, but problems remain

Google is using artificial intelligence to collect and process user data in a way that produces more nuanced and detailed information about our activities but addresses privacy concerns.
If its services help deliver misinformation to your home, what responsibility does Comcast have for that? AP Photo/Mike Stewart

Misinformation-spewing cable companies come under scrutiny

Cable providers like Comcast carry Fox News and other channels that feed conspiracy theories and lies into Americans’ homes.

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